The TRUTH is that a law firm’s size does matter in SOME cases. Is it better to have a law firm that is bigger? Sometimes it is. Larger law firms usually have more money and attorneys to throw at CERTAIN cases, but not all their cases. That’s right: they do not spend their size and resources on all cases equally. Most of those TV and billboard attorneys sign up hundreds or even thousands of cases a year. They have huge offices that process their cases in order to move that many cases through the system – much like when Ford builds a car on the assembly line. None of the employees knows you or knows the details of your whole case. Many (if now most) of the employees knows nothing about how a personal injury case is actually litigated. One person’s job is to do the initial meeting with the client, another person’s job is to gather photos and information from the client (you), someone else is then tasked with ordering your medical records from your doctors, a different person’s job is to scan your medical records into the system once they are received, another person’s job is to categorize those medical records and organize them into a time-line, another person’s job is to put together a spreadsheet of your medical providers, etc. Nobody really knows you or your case very well, are or even knows what the end product is supposed to look like. If your case happens to be the one-in-a-thousand cases which is potentially worth a lot of money, then those firms will usually farm out the case to trial attorneys and take a cut of the case. Their advertising campaigns are used the same way miners would pan for gold. They sift through a lot of muddy cases to find the few golden ones. And when they do, they typically send the golden cases to someone else to file suit and litigate.